Portfolio
Copywriting/Design
- Advertising - Rail Exchange, PDF
- Direct Mail Promotions -
- Adrian College Mailer - giving, PDF
- Adrian College Mailer - students, PDF
- Newsletter -
- Schmalbach-Lubeca Newsletter: PDF
- United Stationers, Inc., PDF
- Brochure -
- Rail Exchange Inc., PDF
- Advocate Illinois Masonic Medical Center, PDF
- Clean Shop, PDF
- Online Content - Examiner.com: Chicago Home Improvement column
-
Web site - Rail Exchange Inc., http://www.railexchangeinc.com
- E-Commerce web site - Blankenship Gourment Baskets, http://www.blankenshipgourmentbaskets.com
Editorial Writing - Consumer
- Better Homes & Gardens' Remodel Magazine, PDF, backyard makeover
- Better Homes & Gardens' Remodel Magazine, PDF, kitchen makeover
- Living Southern Style Magazine, PDF
- Ideal Living, "Counter the Granite Trend with Green Countertops", PDF
- What the Pros Use, "What type of siding is the most energy efficient?", PDF
Editorial Writing - Trade
- Case Studies - MetalMag Magazine, PDF
- Company Profile - LBM Journal, PDF
- Business News/Industry Trends Article -
- Casual Living Magazine, PDF
- Builder/Architect Magazine, "Kitchen Envy", PDF
- Multiple Source Roundup Article -
- Upholstery Journal, PDF
- Casual Living, PDF, outdoor rooms
- LBM Journal, PDF
- Digital Publishing Solutions, PDF
- Patio & Hearth Products Report Magazine -
Short-term PR Campaign - Pulsar
Pulsar Time, a division of Seiko Corporation of America, had a PR and advertising agency, but gave Cullen Communications one project to test our skill and enthusiasm--promote Pulsar's TechGear® line of sports chronograph watches. Cullen Communications launched a consumer educational public service campaign during a two month period. The Result: Pulsar received 500 qualified consumer inquiries and awarded Cullen Communications all of its PR business.
Momentum-building long-term campaign - TRUMPF, Inc.
The first year Cullen Communications implemented an ongoing PR program for TRUMPF, Inc., a laser and machine tool manufacturer, print placements earned totaled $118,780. In the second year of the program, the results climbed to $193,352. In the third year, they rose to a whopping $666,394!